Henderson Rowe - Financial peace of mind

Rayliant is the epitome of modernity: AI, machine learning and academic-level science. Henderson Rowe is the essence of honesty, trusting empathy and simplicity. Together they create a brand that responds to the needs both at the substantive and partner level. The new brand identity is like its business: meeting the requirements of the investment market today. Rebranding focused around modern themes based on animations

Scope :

Client :

Henderson Rowe Ltd.

Industry :

consulting, it, finance

Year :

2022

Project type :

rebranding

PROJECTS LIST

The creation of a brand identification adapted to the new situation was intended primarily for representatives of millennials.
This is how a new brand identity was created.

We have taken care of the correct selection of visual elements corresponding to the standards of the financial sector. For this purpose, we selected properly tailored fonts and colors in subdued and matching shades.

TT Hoves Light – 140 pkt

The elements that make up the refreshed Henderson Rowe identification work together to form a harmonized whole. Between quanta, data, machine learning, and what is invaluable in the age of modern technology: human-touch.

With the new identification for Henderson Rowe, the UK market can boast a brand in the area of investment advice tailored to the future. And the target audience knows how they can benefit from their investment.

The creation of a brand identification adapted to the new situation was intended primarily for representatives of millennials. This is how a new brand identity was created.

We have created a website design focused on user comfort. We provided a project enriched with automation of processes that were previously performed by analogy - using paper forms.

We took on the role of advisor and supported the brand in the realization of the photo shoot. We have taken care of the effective functionality, taking care of the SEO positioning of the new page.