Product Design

03 - 04

Overview

We combine strategy, design and technology to create products that really work.

At 247Studio, we combine aesthetics with functionality, designing websites, applications and digital products that are not only visually appealing, but above all intuitive and effective. We make sure that the user knows from the first contact what to do next — whether they visit your online store, browse your company website or use a mobile application.

Each of our projects is based on an in-depth analysis of users and their needs. Usability, clarity and smooth navigation are the key elements that make the design not only look good, but above all it realistically supports your business.

Let's design a product together that will work as well as it looks.

01

Prototyping / UX

Before we move on to the final design, we create interactive prototypes that faithfully reflect the look and functionality of the target page or application. This is a key step that allows you to verify the user path, test the interaction and refine the details even before you start designing.

This gives you full control over the final result, and we eliminate understatements and potential mistakes at an early stage. Effect? A more efficient process, better usability and a product that gets the job done right from the start.

First we test, then we implement — this is how effective digital products are created.

02

User Journey

Every user who lands on your website or app starts their journey. It depends on how its path is designed whether it gets where you want it to be — or gives up along the way.

A well-planned User Journey means more conversion, better engagement, and positive experiences that keep users coming back — not running away.

We analyze how users interact with your product and design an intuitive, seamless experience that takes them straight to their destination.

03

Design System

All visual elements — icons, typography, content hierarchy, linking or the appearance and behavior of buttons. It is the Design System that makes every element of the interface work in harmony and enhances the user experience.

We create comprehensive design systems that standardize all aspects of UI/UX, ensuring aesthetics, intuitiveness and efficiency of implementation — regardless of the scale of the product and the team working on it.

Thanks to this, your interface not only looks consistent, but above all works in a predictable, logical and user-friendly way.

04

Motion & Microinteractions

Animation in the interface is not just aesthetics — it is a way to interact intuitively and smoothly. Well-designed animations and micro-interactions help the user understand the hierarchy of content, guide them through processes and reinforce the impression of modernity and refinement of the product.

At 247Studio, we design animations that have a purpose — from subtle transitions between screens to interactive visual effects that deliver a positive perception of the product. Thanks to this, the user instinctively knows what is happening and the product becomes more engaging and intuitive.

Design & Technology, that drive business development.

01

From 4 weeks

Brand
Strategy

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02

From 2 weeks

Visual
Identity

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03

From 2 weeks

Product
Design

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04

From 4 weeks

Web

Development

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FAQ :
frequently asked questions

01

What does UX mean?

UX is from the English “user experience” — that is, in literal translation, user experience. UX design is nothing more than designing the experience of someone who moves, for example, on your website or in a mobile application — in such a way as to make them as intuitive and hassle-free as possible.

02

What is UI?

UI is from the English “user interface”. And UI design is literally the design of interfaces — for example, a website or a mobile or web application.

03

How is UX different from UI?

To design a good UI, you must first design the UX. UX design is the design of the entire user experience, including its path. The UX designer knows the user's needs and plans how the entire application or service will work — how the user will use it, what features they need and how they will navigate through them step by step.

UI design is already a specific design of the interface of a given application — including, for example, all the technicalities related to the layout and appearance of buttons, typography, colors, contrast, etc. This is a reflection of the user experience in specific elements of a given interface in combination with visual identification of the brand.

04

What is a user journey?

The user journey is the foundation of the UX design process. It is — as the name suggests — a user path that reflects how your customer interacts with your brand, e.g. on your website. It is a kind of map that shows how the user moves and how to smoothly bring him to his destination (for example, buying in your online store).

05

What design tools does your studio use?

We mainly use Figma to create website architecture, prototyping and presentation of subpages.

06

What is prototyping?

Prototyping is the creation of a preliminary version, for example, of a website or mobile application, which is more than just a static design of the site, but is not yet a coded, final product.

At this stage, we plan and visualize the user path and the functionality of the website or application. We can also test them with our clients and their clients and see how they can be further improved — and all before we hand over the website or app for development.

07

What is included in the prototype?

The prototype includes the design of the main page and all the subpages specified in the scope of our cooperation. This is really a 1:1 image of what the page will look like after coding.

08

What is the process of creating a website?

We divide the work on the creation of the website into sprints, after which we present the developed creations and collect feedback from the client.

  • At the beginning, we determine the expected functionalities and the main purpose of the site.
  • Next, we define the architecture of the website — the characteristics and number of subpages and the relationships between them.
  • Later, we move on to the design of the home page, which presents the style of the entire site.
  • Only after receiving your acceptance, we proceed to the development of further subpages.

We divide the work on the creation of the website into sprints, after which we present the developed creations and collect feedback from the client.

We provide solutions that really support business development — from strategy to implementation, with long-term value in mind.

You want to create a product that Engages and converts?

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